Three AI agents.
One intelligence layer.
The BeeHive platform deploys three autonomous agents that evolve from threshold-based scripts to AI intent interpretation to goal-directed, permission-bounded action — each powered by live South African market intelligence across five verticals.
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From script, to AI, to autonomous agent.
Scripts
GREAT FOR
Reliable, repeatable rules based on hard criteria (numbers, strings)
LIMITATION
Needs reliable numbers, e.g. lots of clicks before the rule fires. Scripts can't read intent
Scripts + AI
GREAT FOR
Interpreting search-term intent, clustering similar terms, etc.
LIMITATION
Still needs lots of context about the business and ICP, plus human-reviewed suggestions
Scripts + AI + Agent
GREAT FOR
Goal-directed results. Permission-bounded. Learns from feedback
Negative Keyword Suggestions
Scans your search terms report and suggests negatives to filter out irrelevant, budget-draining clicks.
PMax Non-Converting Search Term Alerts
Surfaces the search terms burning money in Performance Max without converting, so you can add them as negatives.
PMax Placement Exclusion Suggestions
Flags the junk sites and apps PMax is silently serving on so you can exclude the worst offenders.
Daily Budget Overdelivery Alerts
Sends daily alerts when campaigns exceed their budget thresholds, so overspend gets caught quickly rather than at month-end.
Search Partner ROAS Alerts
Monitors Search Partner network performance and flags when that traffic is dragging down ROAS.
Industry intelligence cards.
2.1%
AVG CTR
R89
AVG CPA
5.8x
AVG ROAS
+24%
SPEND GROWTH
Dayparting spend to 18:00-21:00 Friday-Sunday increases ROAS by 38% for retail clients.
Build salary-cycle audience trigger: activate R50K burst spend on 25th-27th monthly.
- 01
Implement Performance Max campaigns targeting affluent shopper segments in high-income retail nodes to capitalize on high-intent search queries.
- 02
Launch dynamic remarketing campaigns on Meta using DPA ads showcasing top-selling electronics and apparel with R50-R100 dynamic discount overlays to drive conversion recovery.
- 03
Execute programmatic display and video advertising on local news and business publisher networks to build brand authority during mid-month pay cycles.
Utilize a hybrid strategy: First-party data segmentation using CRM insights to target high-LTV customers (RFM model), combined with Google's 'In-Market' and 'Affinity' audiences filtered by LSM 8-10 demographics in metropolitan areas like Johannesburg, Cape Town, and Durban.
0.9%
AVG CTR
R1,240
AVG CPA
2.1x
AVG ROAS
+8%
SPEND GROWTH
1.4%
AVG CTR
R48
AVG CPA
6.9x
AVG ROAS
+18%
SPEND GROWTH
2.3%
AVG CTR
R64
AVG CPA
7.1x
AVG ROAS
+31%
SPEND GROWTH
1.6%
AVG CTR
R198
AVG CPA
3.4x
AVG ROAS
+6%
SPEND GROWTH
Deploy these agents on your data.
Book a strategy session to see the BeeHive intelligence layer live on your campaigns.